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Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

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Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Be toxin-free

Natural skin care, makeup, organic beauty & health store

We do all the ingredient checking for you, so you can easily shop all the very best natural skin care, health, wellbeing and beauty products right here in the one place. We offer free shipping*, free naturopath advice and an awesome loyalty club.

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Why Shop With Us?

  • We really ARE toxin-free
    Being a vegan or ethical store doesn't mean they're toxin-free. We are not entirely vegan, but we do have the largest range of toxin-free vegan products.
  • We don't contradict ourselves
    Unlike other stores who have added cruelty free products to their existing range, we only stock cruelty free!
  • You are our investors
    We are ASX listed and 100% Australian operated - our investors and advisors are our customers.
  • We are transparent
    We display all your reviews (both negative and positive) on our service and the products we stock.
  • We are the bandwagon
    While everyone is now jumping onto the toxin-free bandwagon, we are driving it!
  • Backed by Awards & Recognition
    Winning awards is not a priority over our commitment to customer service and ingredients, but we have been proudly awarded by the retail industry.

It's what we won't stock that makes us different

Over 1.5 million orders despatched

"I love the being able to read all the product reviews before I buy and LOVE, LOVE the rewards program."

Latest Reviews

81,278 customer reviews

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10 minutes ago
100% Pure Sweet Mint Lip Balm with SPF15


Literally adore this stuff. I love the white-ish sheen(it goes away after like 5min), because I put the Vapour (colour: Siren in tempt) lip colour over it and it looks unreal! Try it, you’ll see. Haha! (Looove the minty feeling and smell, too.)

Written by Mar on 21 July 2018

30 minutes ago
Dr Bronner's Hand Sanitising Spray

“The best”

Have one in bag and car.. very handy
Have one for handbag and car. Strong smell but not in a bad way. Not sticky. Good size and price ( I have one from another brand which was double the price)

Written by Hailey on 21 July 2018

30 minutes ago
Vital Protein Powder - Chocolate

“Strong sweetener but overall good”

Really strong sweetener taste, but overall tasty. Will probably buy again as it's pretty affordable.

Written by Liana on 21 July 2018

2 hours ago
100% Pure Blush in Mauvette

“Love this!”

This blush sits lightly on the skin and packs a punch with its pigment. It's not a 'mauve' as the description would suggest, there's a a lot of pink/rosy pigments.

Written by Nicole on 21 July 2018

2 hours ago
My Magic Mud Whitening Toothpaste - Wintergreen


I've seen whitening results almost instantly! The minty taste is also quite nice. It's just a shame it can be messy in the sink, otherwise it's a great product.

Written by Nicole on 21 July 2018

2 hours ago
Hurraw! Organic Lip Balm - Black Cherry

“Love this”

This is a great lip balm with a subtle cherry colour. It smells wonderful too! You will find that you'll have to re-apply throughout the day but that's to be expected with a balm.

Written by Nicole on 21 July 2018

Living Toxin-free

What skin type are you?

Save time & Money with these ready made skincare regimes by our NL naturopath.

Switching to natural beauty and bodycare

And yes there are even perfumes! When you're all done and smelling fab
stay up to date on the latest health trends and recipes in our blog.

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